The front end is dominated by a two-bar version of the three-bar, razor-like chrome grille that first appeared on the Fusion. The grille is flanked by headlights that wrap around to the sides and follow the curve of the hood toward the windshield. A too-large expanse of bumper is located under the grille and below that is a large air intake that houses fog lights at the corners on the topline SES model.
The sides feature a chromed triangular applique at the back of each front fender that simply seems like tacked on ornamentation. This piece, which looks like an F on the driver's side, is the starting point for a pair of character lines that flow back. The bottom line leads to the rear wheelwheel, while the top line rises from front to rear and teams with a high tail to give the Focus the appearance of at least some dynamic motion. The rear of the coupe's roofline stays almost as high as the sedan's, which makes it look a bit clunky. The car looks best from the rear, where the simple angular shapes seem to work.
The overall result is a look that seems like a poor attempt at a family design statement.
